TREND FORECAST

SOME SS15 KEY FASHION TRENDS


Hi guys,

How is everyone doing? It’s been a while. Been meaning to post this since Fashion Week ended but I’ve been caught up with other things.I do apologise. I was absent from Fashion Week this season thanks to Hotmail deciding to block my email at the last minute.I couldn’t access my mail to see if my invite came through. I however kept a close eye on the catwalk and streetstyle via the internet.

I must say that for SS15 I personally feel there was nothing new on the catwalk.Most of the trends have been around from previous seasons.One major change was that most of the designers rendered homage to the 70s.

Sheer

Sheer was seen on almost every catwalk from New York to London, Paris and Milan ,during fashion week. This trend is not for the faint hearted. Some designers went for delicate sheer fabrics whilst others did the opposite.Chiffon and organza as well as lace and tuille were featured heavily.Cover your modesty by wearing a camisole underneath or be daring and go hard with just a bra and fashionable big pants.Some designers went for head to toe sheer whilst others opted for sheer blouses or skirts paired with opaques.Tom Ford, Burberry Prorsum, Mary Katrantzou,Simone Rocha, D & G, Marques’ Almeida, Topshop unique and Marios Schwab are just a few of the designers that played with sheer in their collections.Love this trend but hate the price tag? Hit the great British  high street or the fabric shops and get one made for you.

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Lucas Nascimento, Ready To Wear Collection Spring Summer 2015 in London

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Sports Luxe

Sports Luxe trend returned once again with the super-chic balance of athletic chic and futurist high fashion. Mesh especially is back in full swing.Sportswear is one of if not the biggest trend of SS15 so far.Mesh was seen at 3.1 Philip Lim, Alexander Wang, DKNY and Milly.Racksacks, trainers,mesh, tennis style skirts and dresses returned to the runway.

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Draping

Draping was seen at Vivienne Westwood,Issa,Max Tan,Lucas Nascimento,Preen among others.It came on dresses, coats, skirts, jackets and so on. I love a good drape on a clothing item. Draping done right on a dress can make a woman look sexy.

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White

Wearing a head to toe white outfit is huge for next spring.This hot trend for next Season was seen at Victoria Beckham, Jill Stuart, Ralph Lauren, Chloe, Alexander Wang, Chanel and so on. Don’t wait till spring to start wearing this trend. Fashions heavyweights sent pure white down the runway for next season but true fashionistas out there have started rocking most of the SS15 looks. Pair these pure white looks with minimalist accessories.

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Black and White

Black and white has returned for SS15. Graphic blocking of black & white and deep blue/black mostly stood out as cocktail dress silhouettes at Adeam, Calvin Kelin Collection, Sally LaPointe, and Del Pozo shows. These designers pushed for a modern, sleek and directional silhouettes.
Another option was white top and black skirt by Peter Som, Cushnie et Ochs and Altuzarra. These looks were slightly modern and much more appropriate for contemporary woman who needs a  classic option.
The last interpretation was soft slashes of black or white into semi fitted feminine long gowns by Alon Livne, Thakoon and J. Mendel. These gorgeous gowns are red carpet friendly and also offers a sexier version of what can often be seen as a hard edged trend.

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Cutout and Lace

Cutouts reigned heavily on SS15 catwalks. From shoulder cutout and cages a, to boots, dresses, skirts, you name it. Mary Katrantzou, David Koma, Peter Pilotto and Christopher Kane all sent models down the catwalk in them.

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Metallics

Glitter, liquid metallics, embellishments, sequins were major part of fashion week. Your wardrobe will not be complete without a little bit of sparkle. Whether it’s a flash of sequins, a collection of jewels or metallic shimmer, every fashionista finds a way to work a bit of shine into their outfit. A very easy trend to wear in accessory form.

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70s

The Seventies are back with a vengeance. The decade of rock’n’roll, psychedelia, and Studio 54. Taking inspiration from the  Beatles, Tommy Hilfiger went for fringing and florals whilst Saint Laurent went for something more akin to the Rolling Stones; opting for silk scarves, leather mini skirts and suede jackets. Every collection had just a hint of Flower Power but Henry Holland went all out with the florals. There were shades! Linda Farrow, Ray Ban and Jimmy Choo all pay their homage to the hazy days with rounded tea shades, oversize glamour-puss specs and yellow-lens Aviators.

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Check and Stripes

Check is commonly associated with autumn months, however, designers showcased checks in a big way for  Spring. Girlish ginghams, sophisticated plaid and houndstooth.If head to toe check doesn’t appeal to you, why not accent your outfit with a pair of check specks instead?

I don’t know about you but I love stripes especially vertical stripes and this is back for SS15 too.

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Denim Jacket

The fash pack can have a casual off day in spring and still be bang on trend thanks to Burberry Prorsum, Henry Holland and other designers who put models in denim jackets and trainers and sent them down the catwalk.

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All Kinds of Prints

Prints are always a major part of spring and this year is no different. Florals and Polka dots were major at D&G, Erdem gave us botanicals, and Emilio Pucci tie and dye. There were bold graphic prints, digital, and so on.

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Head Gear

Oversized bows and flower crowns were seen at Sibling and Desigual and D&G. Not for the faint hearted.

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Whats your favourite trend?

I do not own the Copyright to these images.

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TREND FORECAST

PRINT ADDICTION


 Hi Guys,

I’m back!

I know it feels like it’s been an age since I last blogged, but we are having an amazing summer in London this year.There has been wall-to-wall sunshine for nearly four weeks which is unheard of (they don’t make jokes about the rubbish British weather for nothing).I simply had to take advantage of this rare event.

But we are back on track, and I have a confession to make, I am addicted to prints,I am crazy for prints and I am in love with prints.I first spotted the trend back in spring and now it looks like every fashionista worth their salt is working some kind of print into their look.

I’ve put together a few outfits to inspire you into trying the trend for yourself.Forget all the old rules of ‘no print on print’, etc and let’s have some fun.Hope u enjoy reading this post.

 

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This is how I styled my hippie look to Notting Hill carnival.Print on print on print.

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HENRY HOLLAND SALE

50% off. Check out houseofholland.co.uk

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HENRY HOLLAND SALE

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Cool Shades

Henry Holland Summer 2014 eye wear.Too cool.

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TREND FORECAST

SOME WARDROBE MUST HAVES FOR S/S 14


Spring has sprung and I love it.Warm sunshine is back in vogue and let’s face facts, it might finally be time to ditch the dull winter clothes and replace them with some gorgeous spring pieces. I was blown away by the stunning pieces and trends on the catwalk during the Fashion Week S/S14 shows….colours, textures, patterns, new silhouettes… Amazing!!

This post has been quite a labour of love, as I adore most of the S/S14 trends.I’ve been very discerning in making my picks of the seven key looks to revamp your wardrobe! I hope you enjoy reading my edit!

THE MIDI FULL SKIRT :

This tea-length ladylike silhouette has been around for a few years, but the fashion world is going crazy for it this season so it looks like it’s not going away anytime soon thanks to designers like Stella Jean, Christian Dior, Roksanda Llincic, etc. It looks good on nearly everyone if you take the time to find one that really suits your body type.For women with an athletic and inverted triangle shape, this skirt gives the illusion of an hourglass figure.When it comes to this style, I would say, the more volume, the better. Don’t be afraid to experiment with footwear options with the midi full skirt.The hemline tends to sit on the calf, so depending on your leg shape, higher heels or wedges could look better than flats. Choosing wisely is part of looking good.

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MESH :

Mesh is, in the words of Rita Ora ‘so hot right now ‘ thanks to Vera Wang, Elizabeth and James, Milly etc. But as the saying goes, ‘ Know your body and adorn it accordingly.’ If the mesh trend is your favourite but you’re not lucky enough to have rock hard abs and a toned back, clever layering will do the trick. Pair a camisole or vest top with a loose, off the shoulder mesh top. Better yet, shop around for dresses and tops which have been made with a fusion of mesh and another fabric. Mesh doesn’t always have to mean see-through.

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IRIDESCENT:

Also known as holographic trend. Lanvin, 3.1 Philip Liam and Marc by Marc Jacobs sent models down the runway in irdescent pieces. To make a major ‘ Disco Diva’ statement, wear a holographic dress, blouse or skirt. If you’d like to give a more subdued nod to the trend, iridescent accessories are key. Shoes, broques, necklaces,sunglasses, nail vanish and clutches all present a world of possibilities. This is a fresh alternative to the conventional metallics look and I personally love it.

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Here, we see Rihanna working this trend by going all out and still making it look effortless.I love how she paired her ripped Acne jeans with a Stella McCartney sequin hologram crop top, a Stella McCartney hologram clutch from her resort 2013 collection and a Manolo Blahnik ankle strap sandal made from iridescent purple snakeskin….Flawless

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ALL WHITE EVERTHING :

White has been revived for S/S 14. All white outfits were seen on different runways and Viktor & Rolf, Preen, and Rachel Zoe Collection reinterpreted the classic button-down on their runways. Neckline detailing, embellishments and asymetric cuts are in, so this is your cue to embrace the fresh clean vibe.

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PASTELS :

Soft pastel shades are back with a vengence. The soft hues of mint green, lavender, blush pink etc. as seen at Burberry Prorsum, Jason Wu, Rag & Bone are fresh and delightful.

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BLACK AND WHITE :

Black and white was seen at David Koma, Erdem, etc. It’s a timeless and chic combination that appears every season, and with good reason too.It is also one of the few colour pairings that suit nearly every skin tone. What’s there not to love about classic black and white?

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PLEATS :

Pleats are a must have for this season. Opting for a pleated dress or skirt, in any length is a sure fire way to create a feminine silhouette. Definitely a key shape for S/S 14.

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PRINTS :

Last but not least, a vast selection of prints(Florals, Graphics, Digital, Geometrics,etc.), are ALWAYS hot for spring/summer. Team these with crisp white shirts or vest tops or if you are bold enough, go for the print on print option and the world is your runway!

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So there you have it. These are just a few of my personal favourites for the new season.

I always make this point at the end of my trend forecasts, and I can’t stress this enough – remember to shop cleverly. Trends come and go, so always opt for key staples or timeless pieces in your closet.This is a savvy way of creating a capsule wardrobe that you can update with a few ‘on trend’ pieces. Buy less, wear more.

DISCLAIMER :

I do not own the copyright to the images above.

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MEET SARANDA MALIQI OF SARANDA PHOTOGRAPHY


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Meet Saranda Maliqi, a young and upcoming London based photographer. I had the privilege of meeting and working with this amazingly talented young lady on the shoot for my new SS14 Collection, and to say I loved every second of working with her would be an understatement.

Saranda is professional, unpretentious, patient, talented and so enthusiastic about her job. Her enthusiastic and flexible approach to her work is so infectious that it created a fun and relaxed atmosphere in her studio, which is based at her home in Barking. I simply HAD to blog about her even though I’ve never made a personal recommendation here before.

Saranda’s attention to detail is impeccable. She notices every single thing that needs tweaking, shifting, etc when you are shooting with her. I couldn’t help but notice this trait, and when I asked why she is so particular about even the tiniest details, Saranda’s reply was ‘I want my customers to be so satisfied with their photos that nothing can stop them from coming back to me for more; That is what puts a smile on my face. Customer satisfaction is everything to me.’

I sat down to have a chat with Saranda a week after my shoot and below is the interview?

YUMMISTYLE : Hey Saranda, it’s great to see you again. How are you doing?

SARANDA : I’m great, thank you. It’s so good to see you too.(Smiles)

YUMMISTYLE : You know why I’m here today so I will just go straight to the point. Tell me a little bit about yourself.

SARANDA : My name is Saranda Maliqi and I’m a 23 year old photographer living in London and chasing my dreams.

YUMMISTYLE : Can you explain what you mean by chasing your dreams? What are your dreams and are they any different from what you are doing now?

SARANDA : Well, my dreams are not any different from what I do now, which is photography, but I’m not where I want to be yet so I’m still working hard to get there. I love photography and anything associated with it. I have big dreams and I will not rest until I’m finally where I want to be.

YUMMISTYLE : And where do you want to be?

SARANDA : I am working towards making a name for myself and the service I provide as well as to establish myself as a great photographer where people have trust in my name. Opening and running my own studio is my long term goal. I hope to open something very soon in London but eventually expand to something even greater in my home country, Kosovo. It might sound too ambitious but I believe that nothing is impossible, you just have to go out and get it!

YUMMISTYLE: Way to go girl! You can do anything if you work hard for it. Tell me about a typical day in your studio with clients.

SARANDA : It depends on the kind of shoot I’m doing and what is involved. If I am shooting in the studio, I will make sure all my lighting and camera equipment is prepared, charged and functioning properly and then set up the studio the day before. I will then call the client to confirm the date and time and whether they need anything extra prepared on the set and also to remind my client to inform me if they are running late etc. On the day of the shoot, I like to make sure everything is fully prepared so that I can relax until my client arrives and then give the shoot my all!

YUMMISTYLE : So what separates you from the other photographers?

SARANDA : My work ethic. I always put my clients first and go the extra mile for my client

YUMMISTYLE : Absolutely! What would you like to tell people out there who don’t know about Saranda Photography?

SARANDA: That whatever their photographic needs are, coming to me would provide them with someone who is completely committed in client/ customer satisfaction and that as a business, I will always go that extra mile to ensure things go smoothly and that the shoot is a success and the client is happy with the results. I will not allow them to leave unhappy by my services. Also, as I am starting out, my prices are very reasonable. I do accept last minute shoots that require images to be edited and complete within a day at a small extra cost of £25. All in all, they should know that I do my best to make sure shooting with me is a comfortable and fun experience for anyone who puts faith in me as their photographer.

YUMMISTYLE : Thank you So much for your time Saranda and keep doing a fabulous job.

I spoke to the team I worked with to shoot the Look Book and this is what they had to say :

Princess Adwoa (Makeup artist) said, ‘Saranda is such a delight to work with. I loved how she was able to joke around with the team but kept it professional at the same time. Her attention to detail is second to none. Saranda will go far.’

Vanessa (Hair Stylist) had this to say : ‘Saranda is the business.’

Jasmine (Model) said: ‘She deserves all the success in the world.Such a lovely hard working girl.’

These are just a few people who have had the Saranda Photography experience… and I would recommend this Saranda’s services in a heartbeat. Get in there and experience it before the likes of Vogue and Elle snap her up because it’s only a matter of time!!

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For more information about Saranda Photography,visit her facebook page, https://www.facebook.com/pages/Saranda-Photography/122923784523715

WEBSITE : Sarandaphotography.com

INSTAGRAM : @Sarandography

TWITTER : @Sarandography

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MY WORK

HAPPY NEW YEAR EVERYONE


Happy new year guys.I just want to say a big thank you to all my readers.I love what I do and it gives me joy when I read your comments,feed back and suggestions. Feel free to email  any fashion or style questions you have to yummikouture@hotmail.co.uk and I will do my best to answer them all. I will also do my best to blog more this year. I was busy towards the end of last year working on my S/S 14 statement necklace collection and shooting the Look Book for my collection.It was very time consuming but everything went so well and I cannot wait to show you the photos.I worked with an amazing group of people to shoot the Look Book. The photographer,makeup artist, hairstylist and models were all amazing and so professional. I would recommend them anyday.

 

My team was made up of :

Photographer : Saranda Maliqi. Check out her website. Sarandaphotography.com and email her info@sarandaphotography.com she is so cool, a professional and amazing at what she does.I loved every second of working with her. Her facebook page is https://www.facebook.com/pages/Saranda-photography/122923784523715

The makeup artist is a professional make up artist who has been working with Giorgio Armani for some years now but also does free lance work.Contact her to do your make up for that special occasion and you won’t regret it. Her email is princessadjoa@yahoo.co.uk

My hairstylist for the day was Vanessa.She is one of the best around.Young,experienced and fabulous.Contact her nessa_monica@hotmail.co.uk for all your hair needs.

Hair for the shoot was supplied by Cabelovs. Like their facebook page https://www.facebook.com/CABELOVS For the best virgin Brasilian,Peruvian, and Mongolian hair, contact Cabelovs.

That said, I cannot upload pictures until spring so watch this space for my new collection.

BELOW ARE A FEW BEHIND THE SCENES SHOTS.SORRY FOR THE POOR QUALITY OF SOME OF THE PHOTOS.

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Have a great week people.X

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